Future of the Internet According to Kids
Most children can not imagine a world without the Internet. How are they using it today and how do they see the Internet and technology affecting their future? That is what we have tracked each year since 1996 in this study. See the latest results.

Kids, Teens, Parents and e-Commerce
Children influence at least $250 billion dollars of their parents' purchases annually according to recent estimates. How does that influence affect e-Commerce? We started studying the interaction of youth, their parents and e-Commerce in 2001 to understand how e-marketers can maximize their effectiveness. Get our latest findings.

Conference Presentations
Check out our archive of some most recent presentations.